The first impression is the last one. This phrase might not fit in human interactions as there is always room to change the perception of others through actions. However, it fits best in the case of business-to-business sales dealing and cold calling. Cold calling often gives cold feet to the agents when they try to…
List of Sociocultural Factors Affecting Sales
A company or business selling its products or services do not sell them to some people or a group of people. Their scope is wide, and so are the number of people they target. Every customer belongs to a specific age group, cultural background and ethnicity. It becomes crucial for the companies to consider the…
How to Identify and Secure Sales Opportunities?
Securing sales and closing deals is not an easy job as it is often considered. Being a consumer, you do not spend your money on any or everything. So, as a business owner, you cannot expect your products and services to sell so easily. All of this is even more difficult and challenging in competitive…